{"id":28095,"date":"2022-12-29T02:02:23","date_gmt":"2022-12-29T02:02:23","guid":{"rendered":"https:\/\/mindhubhk.org\/?page_id=28095"},"modified":"2023-10-11T02:41:23","modified_gmt":"2023-10-11T02:41:23","slug":"sem%e8%aa%b2%e7%a8%8b","status":"publish","type":"page","link":"https:\/\/mindhubhk.org\/sem%e8%aa%b2%e7%a8%8b","title":{"rendered":"sem\u8ab2\u7a0b"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"28095\" class=\"elementor elementor-28095\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-85b963e elementor-section-height-min-height elementor-section-full_width elementor-section-height-default elementor-section-items-middle\" data-id=\"85b963e\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-09e3989\" data-id=\"09e3989\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-34068d7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"34068d7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-670378b\" data-id=\"670378b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fdeb675 elementor-widget elementor-widget-heading\" data-id=\"fdeb675\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.9.0 - 06-12-2022 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h1 class=\"elementor-heading-title elementor-size-default\"><u style=\"\"><b>\u3010 SEM\u8ab2\u7a0b \u3011  | Google SEM |\u300cMindHub Academy\u300d <\/b><\/u><\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-877bde3 elementor-widget elementor-widget-heading\" data-id=\"877bde3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>SEM\u8ab2\u7a0b | Google SEM<\/b><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-bfb34b8\" data-id=\"bfb34b8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-aabf9d2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"aabf9d2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-26fff46\" data-id=\"26fff46\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-76bc37f\" data-id=\"76bc37f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4dc2763 elementor-widget elementor-widget-spacer\" data-id=\"4dc2763\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.9.0 - 06-12-2022 *\/\n.elementor-column .elementor-spacer-inner{height:var(--spacer-size)}.e-con{--container-widget-width:100%}.e-con-inner>.elementor-widget-spacer,.e-con>.elementor-widget-spacer{width:var(--container-widget-width,var(--spacer-size));--align-self:var(--container-widget-align-self,initial);--flex-shrink:0}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container,.e-con-inner>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer,.e-con>.elementor-widget-spacer>.elementor-widget-container,.e-con>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer{height:100%}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer>.elementor-spacer-inner,.e-con>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer>.elementor-spacer-inner{height:var(--container-widget-height,var(--spacer-size))}<\/style>\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-778c926 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"778c926\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-30b1183\" data-id=\"30b1183\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e75b8d4 elementor-widget elementor-widget-text-editor\" data-id=\"e75b8d4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.9.0 - 06-12-2022 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#818a91;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#818a91;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-320707c elementor-widget elementor-widget-heading\" data-id=\"320707c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-medium\">MindHub Academy\u7684<b style=\"text-decoration-line: underline;\">SEM\u8ab2\u7a0b<\/b>\u80fd\u5b78\u7fd2\u5230<b><u>Google SEM<\/u><\/b>\u7684\u4f7f\u7528\u6280\u5de7\uff0c\u900f\u904e\u641c\u5c0b\u5f15\u64ce\u884c\u92b7\uff0c\u4ee5\u4ed8\u8cbb\u7684\u65b9\u5f0f\u9032\u884c\u884c\u92b7\uff0c\u8b93\u7522\u54c1\u6216\u670d\u52d9\u65bc\u641c\u5c0b\u9801\u4e2d\u51fa\u73fe\u3002\u7576\u7528\u6236\u9375\u5165\u7279\u5b9a\u5b57\u773c\uff0cSEM\u8b93\u54c1\u724c\u7db2\u9801\u65bc\u641c\u5c0b\u9801\u4e2d\u51fa\u73fe\uff0c\u628a\u4f60\u7684\u7522\u54c1\u53ca\u670d\u52d9\u5c55\u73fe\u4eba\u524d\u3002\u8b93\u4f60\u7684\u7522\u54c1\u53ca\u670d\u52d9\u66dd\u5149\uff0c\u5728\u773e\u591a\u7af6\u722d\u5c0d\u624b\u4e2d\u812b\u7a4e\u800c\u51fa\u3002<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7967d75 elementor-widget elementor-widget-text-editor\" data-id=\"7967d75\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>\u5047\u5982\u4f60\u662fGoogle SEM\u7684\u65b0\u624b\uff0cMindHub \u7684SEM\u8ab2\u7a0b\u53ef\u4f9b\u5b78\u7fd2\u7576\u4e2d\u7684\u7ac5\u9580\u3002\u5927\u53ef\u5148\u5c0f\u8a66\u725b\u5200\uff0c\u76e1\u91cf\u7c21\u5316\u6574\u500b\u6d41\u7a0b\uff0c\u5c07\u9810\u7b97\u63a7\u5236\u5728\u56fa\u5b9a\u7bc4\u570d\u5167\u3002\u904e\u7a0b\u4e2d\uff0c\u66f4\u4e0d\u53ef\u7f3a\u4e4f\u8010\u5fc3\u3002<span style=\"font-style: inherit; font-weight: inherit; background-color: var(--ast-global-color-2);\">\u6210\u529f\u7684SEM\u7b56\u7565\u4e5f\u8981\u4ee5\u6709\u6548\u7684\u95dc\u9375\u5b57\u5206\u6790\u53ca\u5ee3\u544a\u6587\u6848\u70ba\u6839\u672c\uff0c\u56e0\u6b64\u5ee3\u544a\u5167\u5bb9\u662f\u5426\u7cbe\u6e96\u4e5f\u6703\u5927\u5927\u5f71\u97ff\u6210\u672c\u53ca\u6548\u679c\u3002\u5c0d\u65bc\u6709\u610f\u8cfc\u8cb7\u67d0\u7a2e\u7522\u54c1\u53ca\u670d\u52d9\u7684\u7528\u6236\u4f86\u8aaa\uff0c\u4ed6\u5011\u641c\u5c0b\u7684\u76ee\u7684\u5c31\u662f\u627e\u51fa\u5408\u9069\u7684\u7522\u54c1\u53ca\u670d\u52d9\uff0c\u6709\u4e9b\u66f4\u5e0c\u671b\u7acb\u5373\u8cfc\u8cb7\u3002<\/span><span style=\"font-style: inherit; font-weight: inherit; background-color: var(--ast-global-color-2);\">\u5728\u95dc\u9375\u5b57\u53ca\u5ee3\u544a\u6587\u6848\u505a\u5f97\u597d\u7684\u57fa\u790e\u4e0a\uff0c\u5982\u679c\u4f60\u7684\u7522\u54c1\u53ca\u670d\u52d9\u9069\u5408\u4ed6\u5011\uff0c\u90a3\u4ed6\u5011\u4fbf\u5f88\u5927\u6a5f\u6703\u76f4\u63a5\u9ede\u64ca\u5ee3\u544a\uff0c\u9032\u5165\u7db2\u9801\u4e86\u89e3\u6216\u8cfc\u8cb7\u3002<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-123a4eb\" data-id=\"123a4eb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cc1bb94 elementor-widget elementor-widget-image\" data-id=\"cc1bb94\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.9.0 - 06-12-2022 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"408\" src=\"https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic04.jpg\" class=\"attachment-large size-large wp-image-28205\" alt=\"SEM\u8ab2\u7a0b, Google SEM, MindHub Academy -pic01\" srcset=\"https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic04.jpg 620w, https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic04-300x197.jpg 300w, https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic04-600x395.jpg 600w\" sizes=\"(max-width: 620px) 100vw, 620px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-93c9170 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"93c9170\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8335513\" data-id=\"8335513\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-08425c3 elementor-widget elementor-widget-heading\" data-id=\"08425c3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><b>SEM\u8ab2\u7a0b\u30fbGoogle SEM \u641c\u5c0b\u5f15\u64ce\u71df\u92b7\u5c08\u696d\u8ab2\u7a0b <\/b><\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c09ee9e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c09ee9e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e67cc63\" data-id=\"e67cc63\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bc6ebf3 elementor-widget elementor-widget-image\" data-id=\"bc6ebf3\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"514\" src=\"https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-bg02-1024x514.jpg\" class=\"attachment-large size-large wp-image-28245\" alt=\"SEM\u8ab2\u7a0b, Google SEM, MindHub Academy -bg02\" srcset=\"https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-bg02-1024x514.jpg 1024w, https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-bg02-300x151.jpg 300w, https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-bg02-768x385.jpg 768w, https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-bg02-600x301.jpg 600w, https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-bg02.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d9eb25b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d9eb25b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3497fd7\" data-id=\"3497fd7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5038db7 elementor-widget elementor-widget-text-editor\" data-id=\"5038db7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>\u8ab2\u7a0b\u7c21\u4ecb<\/strong><\/p><p><span style=\"font-weight: 400;\">\u8ab2\u7a0b\u7531\u5c08\u696d\u5c0e\u5e2b\u4efb\u6559\uff0c\u6559\u4f60\u4f7f\u7528Google SEM,\u6211\u5011\u77e5\u9053\u96a8\u8457\u54c1\u724c\u7db2\u7ad9\u666e\u53ca\uff0cSEM\u5df2\u7d93\u6210\u70ba\u4e3b\u8981\u7684\u7db2\u8def\u884c\u92b7\u65b9\u5f0f\u4e4b\u4e00\uff0c\u5b78\u7fd2SEM\u4f7f\u7528\u6280\u5de7<\/span><span style=\"font-style: inherit; font-weight: inherit; background-color: var(--ast-global-color-2); color: var(--ast-global-color-0);\">\u900f\u904e\u641c\u5c0b\u5f15\u64ce\u884c\u92b7\uff0c\u4ee5\u4ed8\u8cbb\u7684\u65b9\u5f0f\u9032\u884c\u884c\u92b7\uff0c\u80fd\u8b93\u7522\u54c1\u6216\u670d\u52d9\u65bc\u641c\u5c0b\u9801\u4e2d\u51fa\u73fe\u3002\u7576\u7528\u6236\u9375\u5165\u7279\u5b9a\u5b57\u773c\uff0cSEM\u8b93\u54c1\u724c\u7db2\u9801\u65bc\u641c\u5c0b\u9801\u4e2d\u51fa\u73fe\u3002<\/span><\/p><p><strong>\u8ab2\u7a0b\u7279\u9ede<\/strong><\/p><ul><li>\u5b8c\u6210\u8ab2\u7a0b\u5f8c\uff0c\u53ef\u638c\u63e1Google SEM\u4f7f\u7528\u6280\u5de7<\/li><li>AdWords \u6709\u6210\u6548\u5ee3\u544a\u67b6\u69cb\u662f\u5982\u4f55\u8a2d\u8a08\u7684<\/li><li>\u00a0AdWords \u5168\u81ea\u52d5\u5ee3\u544a\u6295\u653e\u6cd5<\/li><li>\u7d66 AdWords \u7528\u5ee3\u544a\u5e6b\u4f60\u81ea\u52d5\u5728\u641c\u5c0b\u7d50\u679c\u540d\u5217\u524d\u8305<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-b03a53a\" data-id=\"b03a53a\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-09e87fd elementor-widget elementor-widget-heading\" data-id=\"09e87fd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><b>SEM\u8ab2\u7a0b\u30fb\u8ab2\u7a0b\u5167\u5bb9<\/b><\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c4cdbc elementor-widget elementor-widget-heading\" data-id=\"5c4cdbc\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Google SEM \u641c\u5c0b\u5f15\u64ce\u71df\u92b7\u5c08\u696d\u8ab2\u7a0b<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0b8bceb elementor-widget elementor-widget-toggle\" data-id=\"0b8bceb\" data-element_type=\"widget\" data-widget_type=\"toggle.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.9.0 - 06-12-2022 *\/\n.elementor-toggle{text-align:left}.elementor-toggle .elementor-tab-title{font-weight:700;line-height:1;margin:0;padding:15px;border-bottom:1px solid #d4d4d4;cursor:pointer;outline:none}.elementor-toggle .elementor-tab-title .elementor-toggle-icon{display:inline-block;width:1em}.elementor-toggle .elementor-tab-title .elementor-toggle-icon svg{-webkit-margin-start:-5px;margin-inline-start:-5px;width:1em;height:1em}.elementor-toggle .elementor-tab-title .elementor-toggle-icon.elementor-toggle-icon-right{float:right;text-align:right}.elementor-toggle .elementor-tab-title .elementor-toggle-icon.elementor-toggle-icon-left{float:left;text-align:left}.elementor-toggle .elementor-tab-title .elementor-toggle-icon .elementor-toggle-icon-closed{display:block}.elementor-toggle .elementor-tab-title .elementor-toggle-icon .elementor-toggle-icon-opened{display:none}.elementor-toggle .elementor-tab-title.elementor-active{border-bottom:none}.elementor-toggle .elementor-tab-title.elementor-active .elementor-toggle-icon-closed{display:none}.elementor-toggle .elementor-tab-title.elementor-active .elementor-toggle-icon-opened{display:block}.elementor-toggle .elementor-tab-content{padding:15px;border-bottom:1px solid #d4d4d4;display:none}@media (max-width:767px){.elementor-toggle .elementor-tab-title{padding:12px}.elementor-toggle .elementor-tab-content{padding:12px 10px}}.e-con-inner>.elementor-widget-toggle,.e-con>.elementor-widget-toggle{width:var(--container-widget-width);--flex-grow:var(--container-widget-flex-grow)}<\/style>\t\t<div class=\"elementor-toggle\" role=\"tablist\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1211\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"tab\" aria-controls=\"elementor-tab-content-1211\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\" class=\"elementor-toggle-title\">\u55ae\u5143\u4e00 \u30fb\u641c\u5c0b\u5f15\u64ce\u71df\u92b7 (SEM) \u7c21\u4ecb<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1211\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"tabpanel\" aria-labelledby=\"elementor-tab-title-1211\"><p><span style=\"font-style: inherit; font-weight: inherit;\">\u50b3\u7d71\u5ee3\u544a\u5411\u5168\u7403\u5404\u5730\u7684\u4e00\u822c\u5927\u773e\u50b3\u9054\u8a0a\u606f\u3002\u4f46\u641c\u5c0b\u5f15\u64ce\u71df\u92b7 (SEM) \u80fd\u6709\u6548\u91dd\u5c0d\u76ee\u6a19\u5c0d\u8c61\uff0c\u5411\u7a4d\u6975\u5c0b\u627e\u60a8\u7684\u7522\u54c1\u548c\u670d\u52d9\u7684\u5ba2\u6236\u986f\u793a\u54c1\u724c\u3002\u9019\u500b\u55ae\u5143\u5b78\u7fd2\u5230\uff1a<\/span><\/p><ul><li>\u751a\u9ebc\u662f\u641c\u5c0b\u5f15\u64ce\u71df\u92b7 (SEM)<\/li><li>SEM \u7684\u904b\u4f5c\u539f\u7406<\/li><li>SEM \u5982\u4f55\u6709\u6548\u5e6b\u52a9\u5546\u5bb6<\/li><\/ul><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1212\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"tab\" aria-controls=\"elementor-tab-content-1212\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\" class=\"elementor-toggle-title\">\u55ae\u5143\u4e8c\u30fb SEM \u7af6\u50f9\u6280\u5de7<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1212\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"tabpanel\" aria-labelledby=\"elementor-tab-title-1212\"><p><span style=\"font-style: inherit; font-weight: inherit;\">\u7576\u5ee3\u544a\u5ba2\u6236\u7af6\u722d\u5728\u76f8\u540c\u641c\u5c0b\u7d50\u679c\u986f\u793a\u5ee3\u544a\u6642\uff0c\u641c\u5c0b\u5f15\u64ce\u6703\u4f7f\u7528\u7af6\u50f9\u4f86\u6c7a\u5b9a\u5ee3\u544a\u7684\u51fa\u73fe\u6b21\u5e8f\u3002\u4e0d\u50c5\u662f\u50f9\u683c\uff0c\u9084\u6709\u8a31\u591a\u9700\u8981\u8003\u616e\u7684\u4e8b\u9805\u3002\u6211\u5011\u6703\u5728\u672c\u8ab2\u8b1b\u89e3\uff1a<\/span><\/p><ul><li>SEM \u7af6\u50f9\u7684\u904b\u4f5c\u539f\u7406<\/li><li>\u5f71\u97ff\u7d50\u679c\u7684\u56e0\u7d20<\/li><li>\u8a73\u7d30\u7684\u4f8b\u5b50<\/li><\/ul><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1213\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"tab\" aria-controls=\"elementor-tab-content-1213\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\" class=\"elementor-toggle-title\">\u55ae\u5143\u4e09\u30fb\u597d\u7684\u95dc\u9375\u5b57\u5177\u5099\u7684\u689d\u4ef6<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1213\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"tabpanel\" aria-labelledby=\"elementor-tab-title-1213\"><p><span style=\"font-size: 1rem;\">\u53ef\u4e86\u89e3<\/span>\u958b\u59cb\u4e00\u500b\u65b0\u7684 SEM \u5ee3\u544a\u7cfb\u5217\u6642\uff0c\u4e86\u89e3\u751a\u9ebc\u662f\u300c\u597d\u300d\u7684\u95dc\u9375\u5b57\u5f88\u91cd\u8981\u3002\u95dc\u9375\u5b57\u51fa\u50f9\u9700\u8003\u616e\u7684\u56e0\u7d20\uff0c\u5176\u4e2d\u5305\u62ec\uff1a<\/p><ul><li style=\"list-style-type: none;\"><ul><li>\u76f8\u95dc\u6027<\/li><li>\u641c\u5c0b\u91cf<\/li><li>\u7af6\u722d\u7a0b\u5ea6<\/li><\/ul><\/li><\/ul><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1214\" class=\"elementor-tab-title\" data-tab=\"4\" role=\"tab\" aria-controls=\"elementor-tab-content-1214\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\" class=\"elementor-toggle-title\">\u55ae\u5143\u56db\u30fb\u5982\u4f55\u8b93\u5ee3\u544a\u7a81\u570d\u800c\u51fa<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1214\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"4\" role=\"tabpanel\" aria-labelledby=\"elementor-tab-title-1214\"><p>\u770b\u770b\u641c\u5c0b\u5f15\u64ce\u7d50\u679c\u9801\uff0c\u5c31\u6703\u767c\u73fe\u5168\u90fd\u662f\u5bc6\u5bc6\u9ebb\u9ebb\u7684\u6587\u5b57\uff01\u5982\u4f55\u8b93\u60a8\u7684\u5ee3\u544a\u5f9e\u4e00\u5806\u6587\u5b57\u4e2d\u812b\u7a4e\u800c\u51fa\uff1f\u9019\u500b\u55ae\u5143\u5b78\u7fd2\u5230\uff1a<\/p><ul><li>\u5229\u7528\u5f15\u4eba\u6ce8\u76ee\u7684\u5ee3\u544a\u63d0\u5347\u6d41\u91cf<\/li><li>\u64b0\u5beb\u8207\u641c\u5c0b\u5b57\u8a5e\u76f8\u95dc\u7684\u5ee3\u544a\u6a19\u984c<\/li><li>\u64b0\u5beb\u660e\u78ba\u3001\u5177\u8aaa\u670d\u529b\u7684\u884c\u52d5\u547c\u7c72\u5b57\u53e5<\/li><\/ul><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6553dd8 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"6553dd8\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b2f1cc7\" data-id=\"b2f1cc7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7bd8ff5 elementor-widget elementor-widget-heading\" data-id=\"7bd8ff5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><b>SEM\u8ab2\u7a0b \u30fbSEM\u662f\u4ec0\u9ebc\uff1f<\/b><\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-adb130c elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"adb130c\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.9.0 - 06-12-2022 *\/\n.elementor-widget-divider{--divider-border-style:none;--divider-border-width:1px;--divider-color:#2c2c2c;--divider-icon-size:20px;--divider-element-spacing:10px;--divider-pattern-height:24px;--divider-pattern-size:20px;--divider-pattern-url:none;--divider-pattern-repeat:repeat-x}.elementor-widget-divider .elementor-divider{display:flex}.elementor-widget-divider .elementor-divider__text{font-size:15px;line-height:1;max-width:95%}.elementor-widget-divider .elementor-divider__element{margin:0 var(--divider-element-spacing);flex-shrink:0}.elementor-widget-divider .elementor-icon{font-size:var(--divider-icon-size)}.elementor-widget-divider .elementor-divider-separator{display:flex;margin:0;direction:ltr}.elementor-widget-divider--view-line_icon .elementor-divider-separator,.elementor-widget-divider--view-line_text .elementor-divider-separator{align-items:center}.elementor-widget-divider--view-line_icon .elementor-divider-separator:after,.elementor-widget-divider--view-line_icon .elementor-divider-separator:before,.elementor-widget-divider--view-line_text .elementor-divider-separator:after,.elementor-widget-divider--view-line_text .elementor-divider-separator:before{display:block;content:\"\";border-bottom:0;flex-grow:1;border-top:var(--divider-border-width) var(--divider-border-style) var(--divider-color)}.elementor-widget-divider--element-align-left .elementor-divider .elementor-divider-separator>.elementor-divider__svg:first-of-type{flex-grow:0;flex-shrink:100}.elementor-widget-divider--element-align-left .elementor-divider-separator:before{content:none}.elementor-widget-divider--element-align-left .elementor-divider__element{margin-left:0}.elementor-widget-divider--element-align-right .elementor-divider .elementor-divider-separator>.elementor-divider__svg:last-of-type{flex-grow:0;flex-shrink:100}.elementor-widget-divider--element-align-right .elementor-divider-separator:after{content:none}.elementor-widget-divider--element-align-right .elementor-divider__element{margin-right:0}.elementor-widget-divider:not(.elementor-widget-divider--view-line_text):not(.elementor-widget-divider--view-line_icon) .elementor-divider-separator{border-top:var(--divider-border-width) var(--divider-border-style) var(--divider-color)}.elementor-widget-divider--separator-type-pattern{--divider-border-style:none}.elementor-widget-divider--separator-type-pattern.elementor-widget-divider--view-line .elementor-divider-separator,.elementor-widget-divider--separator-type-pattern:not(.elementor-widget-divider--view-line) .elementor-divider-separator:after,.elementor-widget-divider--separator-type-pattern:not(.elementor-widget-divider--view-line) .elementor-divider-separator:before,.elementor-widget-divider--separator-type-pattern:not([class*=elementor-widget-divider--view]) .elementor-divider-separator{width:100%;min-height:var(--divider-pattern-height);-webkit-mask-size:var(--divider-pattern-size) 100%;mask-size:var(--divider-pattern-size) 100%;-webkit-mask-repeat:var(--divider-pattern-repeat);mask-repeat:var(--divider-pattern-repeat);background-color:var(--divider-color);-webkit-mask-image:var(--divider-pattern-url);mask-image:var(--divider-pattern-url)}.elementor-widget-divider--no-spacing{--divider-pattern-size:auto}.elementor-widget-divider--bg-round{--divider-pattern-repeat:round}.rtl .elementor-widget-divider .elementor-divider__text{direction:rtl}.e-con-inner>.elementor-widget-divider,.e-con>.elementor-widget-divider{width:var(--container-widget-width);--flex-grow:var(--container-widget-flex-grow)}<\/style>\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4c0e833 elementor-widget elementor-widget-text-editor\" data-id=\"4c0e833\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>SEM \u4e2d\u6587\u53c8\u7a31\u300c\u641c\u5c0b\u5f15\u64ce\u884c\u92b7\uff08Search Engine Marketing\uff09\u300d\uff0c\u662f\u6307\u900f\u904e\u589e\u52a0\u641c\u5c0b\u5f15\u64ce\u7d50\u679c\u9801\uff08Search Engine Result Pages\uff0cSERP\uff09\u80fd\u898b\u5ea6\u7684\u65b9\u5f0f\uff0c\u6216\u662f\u900f\u904e\u641c\u5c0b\u5f15\u64ce\u7684\u5167\u5bb9\u806f\u64ad\u7db2\u4f86\u63d0\u9ad8\u7db2\u7ad9\u66dd\u5149\u5ea6\u7684\u6240\u6709\u7db2\u8def\u884c\u92b7\u6a21\u5f0f\uff0c\u7c21\u55ae\u800c\u8a00\u5c31\u662f\u6240\u6709\u7684\u7db2\u8def\u884c\u92b7\u90fd\u53ef\u4ee5\u88ab\u7a31\u4e4b\u70ba SEM\u3002 SEM \u7684\u6982\u5ff5\u6700\u65e9\u7531 Google \u641c\u5c0b\u767c\u8a00\u4eba Danny Sullivan (2001)\u6240\u63d0\u51fa\uff0c\u6db5\u84cb SEO\uff08\u641c\u5c0b\u5f15\u64ce\u512a\u5316\uff09+ PPC\uff08\u95dc\u9375\u5b57\u9ede\u64ca\u5ee3\u544a\/Pay Per Click\uff09\uff0c\u96a8\u8457\u6642\u9593\u63a8\u79fb\uff0cSEM \u9010\u6f38\u6210\u70ba\u73fe\u4eca PPC \u7684\u4ee3\u540d\u8a5e\uff0c\u53f0\u7063\u5e38\u898b\u7684\u64cd\u4f5c\u65b9\u5f0f\u5c31\u662f\u900f\u904e\u300cGoogle ads\u300d\u4f86\u8cfc\u8cb7\u641c\u5c0b\u7d50\u679c\u9801\u9762\u4e0a\u7684\u5ee3\u544a\uff0c\u8b93\u7db2\u7ad9\u66dd\u5149\u5728\u9996\u9801\u7684\u65b9\u5f0f\u4e4b\u4e00\uff0c\u4e5f\u88ab\u8a8d\u70ba\u8207 SEO \u662f\u4e0d\u540c\u7684\u884c\u92b7\u65b9\u5f0f\u3002<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-755a22c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"755a22c\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-18215aa\" data-id=\"18215aa\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-71b8803 elementor-widget elementor-widget-image\" data-id=\"71b8803\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"408\" src=\"https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic10.jpg\" class=\"attachment-large size-large wp-image-28211\" alt=\"SEM\u8ab2\u7a0b, Google SEM, MindHub Academy -pic02\" srcset=\"https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic10.jpg 620w, https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic10-300x197.jpg 300w, https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic10-600x395.jpg 600w\" sizes=\"(max-width: 620px) 100vw, 620px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-7a003f0\" data-id=\"7a003f0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-253e9d6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"253e9d6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-ace537e\" data-id=\"ace537e\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-49819b8 elementor-widget elementor-widget-heading\" data-id=\"49819b8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><b>SEM\u8ab2\u7a0b \u2027 SEM\u548cSEO\u7684\u5dee\u5225<\/b><\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-31c3d3a elementor-widget elementor-widget-text-editor\" data-id=\"31c3d3a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-87bcb7f elementor-widget elementor-widget-text-editor\" data-id=\"87bcb7f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>SEM \u901a\u5e38\u6cdb\u6307\u5ee3\u6cdb\u7684\u7db2\u8def\u884c\u92b7\u6d3b\u52d5\uff0c\u56e0\u6b64\u5ee3\u7fa9\u4f86\u8aaaSEO \u4e5f\u662f SEM \u7684\u5176\u4e2d\u4e00\u74b0\uff0c\u4ee5\u4e0b\u662f\u5e38\u898b\u7684\u4e00\u4e9b\u7db2\u8def\u884c\u92b7\u6d3b\u52d5\uff0c\u90fd\u53ef\u4ee5\u7d71\u7a31\u70ba SEM\uff1a<\/p><ul><li>\u4ed8\u8cbb\u641c\u5c0b\u5ee3\u544a<\/li><li>PPC (pay-per-click) \u4ed8\u8cbb\u9ede\u64ca\u5ee3\u544a<\/li><li>\u6bcf\u6b21\u9ede\u64ca\u8cbb\u7528<\/li><li>\u5343\u6b21\u5c55\u793a\u8cbb\u7528<\/li><\/ul><p>\u800cSEO \u6307\u7684\u662f\u641c\u5c0b\u5f15\u64ce\u512a\u5316\uff0c\u56e0\u6b64 SEO \u7684\u76ee\u6a19\u662f\u7372\u5f97\u81ea\u7136\u641c\u5c0b\u7d50\u679c\u7576\u4e2d\u7684\u6392\u540d\u3002\u9019\u500b\u6392\u540d\u7684\u512a\u5316\u6709\u975e\u5e38\u591a\u500b\u5730\u65b9\u9700\u8981\u9032\u884c\u5f9e\u7db2\u7ad9\u67b6\u69cb\u3001\u7db2\u7ad9\u5167\u5bb9\u3001\u7db2\u7ad9\u901f\u5ea6\u3001\u4f7f\u7528\u8005\u9ad4\u9a57&#8230;\u7b49\u7b49\u65b9\u9762\u90fd\u9700\u8981\u9032\u884c\u512a\u5316\u3002<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8472308 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8472308\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-4edce0a\" data-id=\"4edce0a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d9dd622 elementor-widget elementor-widget-heading\" data-id=\"d9dd622\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><b>Google SEM\u30fb<br>SEM\u9700\u8981\u6536\u8cbb\uff1f<\/b><\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4b75fdb elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"4b75fdb\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d3333c8 elementor-widget elementor-widget-text-editor\" data-id=\"d3333c8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>\u773e\u591aSEM\u65b9\u6cd5\u7576\u4e2d\uff0cGoogle\u5ee3\u544a\u6700\u591a\u4eba\u7528\u3002\u5c31\u4ee5Google SEM\uff08Google Ads\uff09\u70ba\u4f8b\uff0c\u89e3\u91cb\u4e00\u4e0bSEM\u6536\u8cbb\u5427\uff01<\/p><p>\u4e0d\u5c11Google Ads\u6559\u5b78\u4e5f\u6703\u63d0\u5230\u4ee5\u4e0b\u9019\u5e7e\u9805\u91cd\u8981\u7684\u8cc7\u6599\uff1a\u5ee3\u544a\u9810\u7b97\u3001\u95dc\u9375\u5b57\u7af6\u722d\u5ea6\u53ca\u5ee3\u544a\u6587\u6848\u5167\u5bb9\uff0c\u56e0\u70ba\u5b83\u5011\u6c7a\u5b9a\u4e86\u4f60\u4ed8\u7d66Google\u7684\u50f9\u9322\u3002<span style=\"font-style: inherit; font-weight: inherit; background-color: var(--ast-global-color-2);\">\u503c\u5f97\u4e00\u63d0\u7684\u662f\uff0c\u4f60\u53ef\u4ee5\u70ba\u5404\u500b\u5ee3\u544a\u8a2d\u5b9a\u9810\u7b97\uff0c\u4e5f\u53ef\u4ee5\u8a2d\u7f6e\u5e73\u5747\u6bcf\u65e5\u9810\u7b97\u3002\u56e0\u6b21\uff0cGoogle Ads\u5ee3\u544a\u8cbb\u7684\u6578\u984d\u5b8c\u5168\u7531\u60a8\u81ea\u5df1\u6c7a\u5b9a\u3002<\/span><\/p><p>Google Ads\u6703\u56e0\u641c\u7d22\u7684\u95dc\u9375\u5b57\u5728\u7db2\u9801\u4e0a\u7684\u6392\u540d\u9032\u884c\u7af6\u50f9\uff0c\u800c\u4f60\u5247\u53ef\u56e0\u6b64\u8a02\u4e0b\u51fa\u50f9\u65b9\u5f0f\u53ca\u51fa\u50f9\u7b56\u7565\u3002\u51fa\u50f9\u65b9\u5f0f\u4e3b\u8981\u6709\u4e09\u9ede\uff1a<\/p><ul><li>\u95dc\u6ce8\u5ee3\u544a\u7372\u5f97\u7684\u9ede\u64ca\u6b21\u6578<\/li><li>\u5c55\u793a\u6b21\u6578<\/li><li>\u8f49\u5316\u6b21\u6578<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-27a3bf7\" data-id=\"27a3bf7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-74e0790 elementor-widget elementor-widget-image\" data-id=\"74e0790\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"408\" src=\"https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic07.jpg\" class=\"attachment-full size-full wp-image-28208\" alt=\"SEM\u8ab2\u7a0b, Google SEM, MindHub Academy -pic03\" srcset=\"https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic07.jpg 620w, https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic07-300x197.jpg 300w, https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic07-600x395.jpg 600w\" sizes=\"(max-width: 620px) 100vw, 620px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-292762f elementor-widget elementor-widget-image\" data-id=\"292762f\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"408\" src=\"https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic12.jpg\" class=\"attachment-large size-large wp-image-28213\" alt=\"SEM\u8ab2\u7a0b, Google SEM, MindHub Academy -pic04\" srcset=\"https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic12.jpg 620w, https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic12-300x197.jpg 300w, https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic12-600x395.jpg 600w\" sizes=\"(max-width: 620px) 100vw, 620px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-864d13b\" data-id=\"864d13b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dafb9ae elementor-widget elementor-widget-image\" data-id=\"dafb9ae\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"408\" src=\"https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic13.jpg\" class=\"attachment-full size-full wp-image-28214\" alt=\"SEM\u8ab2\u7a0b, Google SEM, MindHub Academy -pic05\" srcset=\"https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic13.jpg 620w, https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic13-300x197.jpg 300w, https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic13-600x395.jpg 600w\" sizes=\"(max-width: 620px) 100vw, 620px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3da23ee elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"3da23ee\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b027d77\" data-id=\"b027d77\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bf28166 elementor-widget elementor-widget-heading\" data-id=\"bf28166\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><b>Google SEM\u30fbSEM \u64cd\u4f5c\u6b65\u9a5f<\/b><\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b853fb6 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"b853fb6\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9edf733 elementor-widget elementor-widget-text-editor\" data-id=\"9edf733\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>\u00a0<\/p><p>\u78ba\u8a8d\u5ee3\u544a\u76ee\u6a19\u53ca\u9810\u7b97\uff1a<span style=\"font-style: inherit; font-weight: inherit; color: var(--ast-global-color-0);\">\u57f7\u884c\u4efb\u4f55\u884c\u92b7\u6d3b\u52d5\u524d\u90fd\u9700\u8981\u5148\u78ba\u8a8d\u54c1\u724c\u7684\u884c\u92b7\u76ee\u6a19\uff0c\u5e0c\u671b\u70ba\u54c1\u724c\u5e36\u4f86\u66dd\u5149\u3001\u6d41\u91cf\u3001\u8f49\u63db\u7b49\uff0c\u9084\u6709\u6700\u91cd\u8981\u7684\u9810\u7b97\u7bc4\u570d\uff0c\u624d\u53ef\u4ee5\u70ba\u6574\u500b SEM \u884c\u92b7\u5236\u5b9a\u5b8c\u6574\u7684\u6295\u653e\u898f\u5283\uff0c\u66f4\u4e0d\u6703\u6709\u8d85\u51fa\u9810\u7b97\u7684\u72c0\u6cc1\uff0c\u4e92\u76f8\u4f9d\u7167\u76ee\u6a19\u8abf\u6574\u6295\u653e\u91d1\u984d\u3002<\/span><\/p><p><span style=\"font-style: inherit; font-weight: inherit; color: var(--ast-global-color-0);\">\u95dc\u9375\u5b57\u7814\u7a76\uff0c\u4e26\u505a\u597d\u7af6\u696d\u5206\u6790\uff1a<\/span><span style=\"font-style: inherit; font-weight: inherit; color: var(--ast-global-color-0);\">\u95dc\u9375\u5b57\u5c0d\u65bc SEM \u884c\u92b7\u80fd\u5426\u6210\u529f\u662f\u5176\u4e2d\u81f4\u52dd\u95dc\u9375\uff0c\u56e0\u6b64\u9032\u884c\u95dc\u9375\u5b57\u7814\u7a76\u662f\u4e0d\u53ef\u7f3a\u5c11\u7684\u6b65\u9a5f\uff0c\u6211\u5011\u53ef\u5229\u7528 Google Ads \u95dc\u9375\u5b57\u898f\u5283\u5de5\u5177\u4f86\u505a\u521d\u6b65\u898f\u5283\u4e5f\u53ef\u4f7f\u7528\u5176\u4ed6\u95dc\u9375\u5b57\u898f\u5283\u5de5\u5177\u4f86\u8f14\u52a9\u898f\u5283\uff0c\u4e5f\u53ef\u4ee5\u4f7f\u7528 Ranking \u4e00\u7ad9\u5f0f SEO \u5de5\u5177\u7d66\u4f60\u6700\u5728\u5730\u5316\u7684\u95dc\u9375\u5b57\u7b56\u7565\uff01\u540c\u6642\u4e5f\u8981\u7814\u7a76\u7af6\u696d\u95dc\u9375\u5b57\u4f48\u5c40\uff0c\u89c0\u5bdf\u7af6\u696d\u6240\u4e0b\u7684\u95dc\u9375\u5b57\u5ee3\u544a\u6709\u54ea\u4e9b\u53ca\u5982\u4f55\u88fd\u4f5c\u6587\u6848\u8a2d\u8a08\u7b49\uff0c\u624d\u4e0d\u6703\u932f\u5931\u6436\u4f54\u9996\u9801\u7248\u9762\u6a5f\u6703\uff0c\u9032\u800c\u6d41\u5931\u5546\u6a5f\u3002<\/span><\/p><p>\u00a0<\/p><p>\u4e86\u89e3\u4f60\u7684\u6d88\u8cbb\u8005\u5236\u5b9a\u5c0d\u7684\u5ee3\u544a\u53d7\u773e\uff1a<span style=\"font-style: inherit; font-weight: inherit; color: var(--ast-global-color-0);\">\u78ba\u8a8d SEM \u76ee\u6a19\u4e26\u5236\u5b9a\u5b8c\u95dc\u9375\u5b57\u898f\u5283\uff0c\u6b64\u6642\u6700\u91cd\u8981\u7684\u5c31\u662f\u6211\u5011\u6240\u4e3b\u6253\u7684\u76ee\u6a19\u5c0d\u8c61\uff0c\u9664\u4e86\u5ee3\u544a\u5f8c\u53f0\u53ef\u770b\u5230\u4e00\u4e9b\u76f8\u95dc\u6578\u64da\uff0c\u82e5\u7db2\u7ad9\u6709\u4e32\u9023 GA\uff08Google Analytics\uff09\u5f8c\u53f0\u4e5f\u53ef\u89c0\u770b\u4f7f\u7528\u8005\u8f2a\u5ed3\uff0c\u4f8b\u5982\u5ba2\u5c64\u3001\u8208\u8da3\u7b49\u9019\u4e9b\u90fd\u53ef\u4ee5\u7576\u4f5c\u6211\u5011\u6295\u653e\u53c3\u8003\uff0c\u4e5f\u5e6b\u52a9\u6211\u5011\u66f4\u4e86\u89e3\u6f5b\u5728\u5ba2\u7fa4\u3002<\/span><\/p><p>\u00a0<\/p><p>\u8490\u96c6\u8cc7\u6599\u64b0\u5beb\u6587\u6848\uff1a<span style=\"font-style: inherit; font-weight: inherit; color: var(--ast-global-color-0);\">\u4f9d\u64da\u54c1\u724c\u5b9a\u4f4d\u53ca SEM \u76ee\u6a19\u5beb\u51fa\u5438\u5f15\u4eba\u7684\u6587\u6848\uff0cGoogle \u5ee3\u544a\u4e5f\u898f\u5b9a\u9700\u8981\u9054\u5230\u4e00\u5b9a\u54c1\u8cea\u624d\u80fd\u7372\u5f97\u63a8\u64ad\uff0c\u5305\u542b\u95dc\u9375\u5b57\u7f6e\u5165\u3001\u5b57\u6578\u638c\u63a7\uff0c\u8457\u9678\u9801\u9762\u662f\u5426\u6703\u8b93\u6d88\u8cbb\u8005\u505c\u7559\u7b49\uff0c\u6700\u5f8c\u9084\u8981\u6709\u660e\u78ba CTA ( Call-to-Action ) \u884c\u52d5\u547c\u7c72\uff0c\u624d\u80fd\u4fc3\u9032\u8f49\u55ae\u3002<\/span><\/p><p>\u00a0<\/p><p>\u5ee3\u544a\u6295\u653e\u5f8c\u8ffd\u8e64\u6210\u6548\uff1a<span style=\"font-style: inherit; font-weight: inherit; color: var(--ast-global-color-0);\">\u57f7\u884c\u4efb\u4f55\u5c08\u6848\u90fd\u9700\u8ffd\u8e64\u6210\u6548\uff0cSEM \u66f4\u662f\u4e0d\u4f8b\u5916\uff0c\u5982\u679c\u662f Google \u5ee3\u544a\u9700\u6ce8\u610f\u5ee3\u544a\u7af6\u50f9\u7684\u5b9a\u50f9\u4ee5\u53ca\u9ede\u64ca\u72c0\u6cc1\u4ee5\u4fbf\u5373\u6642\u66f4\u63db\u7d20\u6750\uff0c\u5224\u65b7\u54ea\u7a2e\u6a19\u984c\u3001\u6587\u6848\u66f4\u5438\u5f15\u6d88\u8cbb\u8005\u9ede\u64ca\u700f\u89bd\uff0c\u70ba\u5ee3\u544a\u722d\u53d6\u66f4\u597d\u6392\u540d\u964d\u4f4e\u9ede\u64ca\u6210\u672c\uff0c\u5c07\u516c\u53f8\u9810\u7b97\u505a\u6700\u6709\u6548\u7684\u5229\u7528\u3002<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5fd47ec elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5fd47ec\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-dcc3d2b\" data-id=\"dcc3d2b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8da03a1 elementor-widget elementor-widget-heading\" data-id=\"8da03a1\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><b>Google SEM\u30fb<br>\u904b\u7528SEM\u7684\u597d\u8655<\/b><\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f181254 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"f181254\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ceeceb6 elementor-widget elementor-widget-text-editor\" data-id=\"ceeceb6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>\u5c0d\u4e2d\u5c0f\u4f01\u4f86\u8aaa\uff0c\u6210\u672c\u66f4\u9700\u5c0f\u5fc3\u63a7\u5236\u3002\u5584\u7528SEM\uff0c\u85c9\u95dc\u9375\u5b57\u5ee3\u544a\u4f86\u8b93\u5225\u4eba\u8a8d\u8b58\u7522\u54c1\u53ca\u670d\u52d9\uff0c\u9084\u6709\u5176\u4ed6\u597d\u8655\uff01<\/p><p>\u5f9e\u7121\u5230\u6709\uff0cSEM\u53ef\u52a9\u4e2d\u5c0f\u4f01\u696d\u63d0\u9ad8\u54c1\u724c\u8a8d\u77e5\u5ea6\u3002\u900f\u904e\u4ed8\u8cbb\u5ee3\u544a\uff0c\u4e2d\u5c0f\u4f01\u7684\u7522\u54c1\u6216\u670d\u52d9\u80fd\u5373\u6642\u51fa\u73fe\u5728\u641c\u5c0b\u9801\u9762\uff0c\u672a\u63a5\u89f8\u5176\u7684\u7528\u6236\u6703\u770b\u898b\uff0c\u66fe\u63a5\u89f8\u7684\u7528\u6236\u5247\u6703\u66f4\u6709\u5370\u8c61\u3002\u6b64\u5916\uff0c\u5728\u672a\u5fc5\u4eba\u4eba\u6703\u4ed8\u8cbb\u8ce3\u5ee3\u544a\u7684\u60c5\u6cc1\u4e0b\uff0cSEM\u53ef\u70ba\u751f\u610f\u672c\u8eab\u5e36\u4f86\u66dd\u5149\u512a\u52e2\u3002<\/p><p>SEM\u7684\u61c9\u7528\u8a2d\u8a08\u8f03\u5177\u91dd\u5c0d\u6027\uff0c\u5373\u53ef\u5728\u4e0b\u5ee3\u544a\u524d\u8a2d\u5b9a\u7528\u6236\u689d\u4ef6\u3002\u9019\u6a23\uff0c\u5ee3\u544a\u4fbf\u66f4\u6709\u6a5f\u6703\u63a5\u89f8\u5230\u6700\u6709\u6f5b\u8cea\u8cfc\u8cb7\u7522\u54c1\u6216\u670d\u52d9\u7684\u7528\u6236\u7fa4\uff0c\u800c\u975e\u6f01\u7fc1\u6492\u7db2\u5f0f\u5730\u5c55\u793a\u5ee3\u544a\u3002<\/p><p>SEM\u672c\u8eab\u7684\u6700\u5927\u8ce3\u9ede\u5c31\u662f\u8c50\u5109\u7531\u4eba\uff0c\u56e0\u6b64\u5c0d\u4e2d\u5c0f\u4f01\u4f86\u8aaa\u662f\u53ef\u884c\u7684\u3002\u53ea\u8981\u6709\u5c0d\u7684\u7b56\u7565\uff0c\u9084\u6709\u6a5f\u6703\u4ee5\u6700\u5c0f\u7684\u6295\u5165\uff0c\u7372\u5f97\u6700\u5927\u7684\u641c\u5c0b\u8a2a\u554f\u91cf\uff0c\u5f9e\u800c\u7522\u751f\u5546\u696d\u50f9\u503c\uff0c\u5c0d\u751f\u610f\u589e\u9577\u7121\u5f80\u800c\u4e0d\u5229\uff01<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-c8f50be\" data-id=\"c8f50be\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c3f03f8 elementor-widget elementor-widget-image\" data-id=\"c3f03f8\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"408\" src=\"https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic02.jpg\" class=\"attachment-full size-full wp-image-28202\" alt=\"SEM\u8ab2\u7a0b, Google SEM, MindHub Academy -pic06\" srcset=\"https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic02.jpg 620w, https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic02-300x197.jpg 300w, https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic02-600x395.jpg 600w\" sizes=\"(max-width: 620px) 100vw, 620px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f0e2c5f elementor-widget elementor-widget-image\" data-id=\"f0e2c5f\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"408\" src=\"https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic03.jpg\" class=\"attachment-large size-large wp-image-28204\" alt=\"SEM\u8ab2\u7a0b, Google SEM, MindHub Academy -pic07\" srcset=\"https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic03.jpg 620w, https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic03-300x197.jpg 300w, https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic03-600x395.jpg 600w\" sizes=\"(max-width: 620px) 100vw, 620px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-ad1a213\" data-id=\"ad1a213\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b5fcbfd elementor-widget elementor-widget-image\" data-id=\"b5fcbfd\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"408\" src=\"https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic08.jpg\" class=\"attachment-full size-full wp-image-28209\" alt=\"SEM\u8ab2\u7a0b, Google SEM, MindHub Academy -pic08\" srcset=\"https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic08.jpg 620w, https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic08-300x197.jpg 300w, https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic08-600x395.jpg 600w\" sizes=\"(max-width: 620px) 100vw, 620px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9357ff2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9357ff2\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-f31bfa3\" data-id=\"f31bfa3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-212b8b9 elementor-widget elementor-widget-image\" data-id=\"212b8b9\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"408\" src=\"https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic14.jpg\" class=\"attachment-large size-large wp-image-28215\" alt=\"SEM\u8ab2\u7a0b, Google SEM, MindHub Academy -pic09\" srcset=\"https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic14.jpg 620w, https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic14-300x197.jpg 300w, https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic14-600x395.jpg 600w\" sizes=\"(max-width: 620px) 100vw, 620px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-463c604 elementor-widget elementor-widget-image\" data-id=\"463c604\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"408\" src=\"https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic09.jpg\" class=\"attachment-large size-large wp-image-28210\" alt=\"SEM\u8ab2\u7a0b, Google SEM, MindHub Academy -pic10\" srcset=\"https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic09.jpg 620w, https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic09-300x197.jpg 300w, https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic09-600x395.jpg 600w\" sizes=\"(max-width: 620px) 100vw, 620px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-bc9de68\" data-id=\"bc9de68\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-7b3e477 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7b3e477\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-7f6c677\" data-id=\"7f6c677\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-158cda2 elementor-widget elementor-widget-heading\" data-id=\"158cda2\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><b>SEM\u8ab2\u7a0b\u30fbSEO \u8207 SEM \u7684\u642d\u914d<\/b><\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ed5ab8d elementor-widget elementor-widget-text-editor\" data-id=\"ed5ab8d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>SEM \u5c31\u50cf\u77ed\u671f\u885d\u523a\u7684\u77ed\u8dd1\uff0c\u96d6\u53ef\u7acb\u5373\u770b\u898b\u6548\u76ca\uff0c\u4e5f\u9069\u5408\u6b63\u5728\u5c0e\u8cfc\u6d3b\u52d5\u6a94\u671f\u4e2d\u7684\u54c1\u724c\uff0c\u4ee5 SEM \u70ba\u884c\u92b7\u7b56\u7565\u53ef\u4ee5\u6709\u6548\u63d0\u5347\u8f49\u63db\uff0c\u4e26\u4e14\u63d0\u9ad8\u641c\u5c0b\u5f15\u64ce\u884c\u92b7\u7684\u7af6\u722d\u529b\uff0c\u4f46\u82e5\u9577\u671f\u53ea\u4ef0\u8cf4 SEM \u5ee3\u544a\u8f49\u63db\u6210\u66dd\u5149\uff0c\u6210\u672c\u9ad8\u3001\u82b1\u8cbb\u91d1\u984d\u66f4\u662f\u53ef\u89c0\uff0c\u4e0d\u662f\u54c1\u724c\u9577\u9060\u4e4b\u8a08\u3002\u7ad9\u5728\u9810\u7b97\u53ca\u57f7\u884c\u6210\u6548\u7684\u89d2\u5ea6\u4f86\u770b\uff0c\u540c\u6642\u64cd\u4f5c SEO \u4e5f\u6bd4\u55ae\u4e00\u64cd\u4f5c\u5ee3\u544a\u66f4\u80fd\u5206\u6563\u98a8\u96aa\uff0c\u5f9e\u6839\u672c\u4e0a\u63d0\u9ad8\u54c1\u724c\u7db2\u7ad9\u7684\u7af6\u722d\u529b\uff0c\u5275\u9020\u9577\u671f\u81ea\u7136\u6d41\u91cf\u6548\u76ca\u3002<\/p><p>SEO \u5c31\u50cf\u9577\u671f\u7a69\u5b9a\u7684\u99ac\u62c9\u677e\uff0c\u66f4\u662f SEM \u7684\u57fa\u790e\uff0c\u5e73\u6642\u7d93\u71df\u5c0d\u4f7f\u7528\u8005\u53cb\u5584\u7684\u7db2\u7ad9\u3001\u63d0\u4f9b\u512a\u8cea\u7684\u5167\u5bb9\uff0c\u8b93\u7db2\u9801\u6392\u540d\u63d0\u5347\uff0c\u4e5f\u80fd\u7a69\u5b9a\u63d0\u9ad8\u81ea\u7136\u6d41\u91cf\uff0c\u642d\u914d SEM \u9032\u884c\u300c\u518d\u884c\u92b7\u300d\u7b56\u7565\u63d0\u9ad8\u8f49\u63db\u7387\uff0c\u76f8\u8f14\u76f8\u6210\uff0c\u6210\u6548\u52a0\u500d\u3002<\/p><p>\u82e5\u662f\u8a8d\u70ba\u81ea\u884c\u64cd\u4f5c SEO \u6216 SEM \u9580\u6abb\u592a\u9ad8\uff0cRanking \u64c1\u6709\u4e0a\u5343\u500b\u57f7\u884c\u5c08\u6848\u7d93\u9a57\uff0c\u70ba\u4f60\u91cf\u8eab\u6253\u9020\u7684\u670d\u52d9\uff0c\u5c08\u70ba\u4f01\u696d\u5ba2\u6236\u5206\u6790\u3001\u898f\u5283 SEO \u6392\u540d\u512a\u5316\u5b8c\u6574\u7b56\u7565\uff0c\u900f\u904e SEO \u7db2\u7ad9\u5065\u6aa2\u5206\u6790\u52a0\u5f37\u7db2\u7ad9\u9ad4\u8cea\uff0c\u63d0\u51fa\u534a\u5e74\u9054\u6a19\u4fdd\u8b49\uff0c\u8b93\u5ba2\u6236\u7db2\u7ad9\u7b56\u7565\u6027\u5730\u548c\u5927\u578b\u96fb\u5546\u3001\u5927\u578b\u5a92\u9ad4\u7af6\u722d\uff0c\u6436\u4f54\u641c\u5c0b\u6392\u540d\u9996\u9801\uff01<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-93af47f elementor-widget elementor-widget-text-editor\" data-id=\"93af47f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-89a9e7e elementor-widget elementor-widget-button\" data-id=\"89a9e7e\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a href=\"#\" class=\"elementor-button-link elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">SEO \u8ab2\u7a0b<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-af9def4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"af9def4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ce6b3b4\" data-id=\"ce6b3b4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ac9b799 elementor-widget elementor-widget-heading\" data-id=\"ac9b799\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><b>SEM\u8ab2\u7a0b \u2027 \u5f71\u97ffSEM\u7684\u6548\u76ca<\/b><\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3e3238b elementor-widget elementor-widget-text-editor\" data-id=\"3e3238b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>\u00a0<\/p><p><span style=\"background-color: var(--ast-global-color-2); color: var(--ast-global-color-0); font-size: 1rem;\">SEM \u6548\u76ca<\/span><span style=\"background-color: var(--ast-global-color-2); color: var(--ast-global-color-0); font-size: 1rem;\">\u00a0\u00a0<\/span>1.\u00a0<span style=\"background-color: var(--ast-global-color-2); color: var(--ast-global-color-0); font-size: 1rem;\">\uff5c<\/span><span style=\"font-style: inherit; font-weight: inherit; background-color: var(--ast-global-color-2); color: var(--ast-global-color-0);\">\u6436\u5148\u5361\u4f4d\u9996\u9801\u6392\u540d<\/span><\/p><p>\u76f8\u4fe1\u8a31\u591a\u884c\u92b7\u9810\u7b97\u4e0d\u9ad8\u7684\u4f01\u696d\u6703\u8a8d\u70ba SEM \u9700\u8981\u984d\u5916\u6295\u5165\u5927\u91cf\u5ee3\u544a\u8cbb\u7528\uff0c\u5f80\u5f80\u4e0d\u6703\u7de8\u5217\u6b64\u9810\u7b97\uff0c\u8a8d\u70ba\u53ea\u8981\u57f7\u884c SEO \u5373\u53ef\uff0c\u4f46\u662f\u7b49\u5f85 SEO \u767c\u9175\u9700\u8981\u4e00\u6bb5\u6642\u9593\uff0c\u6b64\u6642\u7684\u7a7a\u767d\u671f\u82e5\u80fd\u900f\u904e SEM \u512a\u5148\u5361\u4f4d\u9996\u9801\u6392\u540d\u6436\u5f97\u66dd\u5149\u53ca\u6d41\u91cf\uff0c\u7d2f\u7a4d\u54c1\u724c\u77e5\u540d\u5ea6\uff0c\u540c\u6642\u7b49\u5f85 SEO \u6d41\u91cf\u6210\u9577\u5f8c\u8b93\u641c\u5c0b\u5f15\u64ce\u9996\u9801\u4e2d\u4ed8\u8cbb\uff06\u81ea\u7136\u7248\u9762\u5305\u570d\u8457\u4f60\u7684\u54c1\u724c\u95dc\u9375\u5b57\uff0c\u5f97\u5230\u66f4\u9ad8\u80fd\u898b\u5ea6\u53ca\u9ede\u64ca\u7387\uff0c\u63d0\u9ad8\u4f7f\u7528\u8005\u4fe1\u4efb\u611f\u3002<\/p><p>SEM \u6548\u76ca 2.\uff5c\u54c1\u724c\u4fdd\u8b77\uff0c\u907f\u514d\u7af6\u696d\u4f54\u9818\u54c1\u724c\u540d\u53ca\u95dc\u9375\u5b57<br \/>\u641c\u5c0b\u5f15\u64ce\u9996\u9801\u5df2\u662f\u5404\u5927\u54c1\u724c\u5175\u5bb6\u4e4b\u5730\uff0c\u66f4\u6709\u8a31\u591a\u5ee0\u5546\u6703\u512a\u5148\u4e0b SEM \u5ee3\u544a\u8b93\u641c\u5c0b\u7248\u9762\u5145\u65a5\u81ea\u5bb6\u54c1\u724c\uff0c\u6b64\u6642\u82e5\u81ea\u5df1\u54c1\u724c\u6c92\u6709\u4e0b\u5ee3\u544a\u4e5f\u6709\u53ef\u80fd\u6d41\u5931\u6f5b\u5728\u6d88\u8cbb\u8005\u3002\u5c24\u5176\u6709\u4e9b\u7af6\u696d\u4e5f\u6703\u64cd\u4f5c\u5c0d\u624b\u7684\u54c1\u724c\u540d\u7a31\uff0c\u85c9\u7531\u5c0d\u624b\u7684\u77e5\u540d\u5ea6\u4f86\u6253\u4ed6\u5011\u81ea\u5df1\u7684\u5ee3\u544a\uff0c\u9019\u4e9b\u90fd\u662f\u7af6\u696d SEM \u9032\u968e\u64cd\u4f5c\u624b\u6cd5\uff0c\u6211\u5011\u66f4\u4e0d\u80fd\u8b93\u5c0d\u624b\u5c08\u7f8e\u65bc\u524d\u3002<\/p><p>SEM \u6548\u76ca 3.\uff5c\u63d0\u9ad8\u6d3b\u52d5\u6a94\u671f\u66dd\u5149\u6a5f\u6703<br \/>\u6bcf\u5e74\u5927\u5927\u5c0f\u5c0f\u7684\u7bc0\u6176\u662f\u5404\u54c1\u724c\u4e3b\u529b\u92b7\u552e\u6230\u5834\uff0c\u50cf\u6709\u6642\u6548\u6027\u7684\u96fb\u5546\u5e73\u53f0\u60f3\u8981\u5feb\u901f\u53d6\u5f97\u9996\u9801\u7248\u9762\u5c31\u9700\u8981\u9069\u6642\u5229\u7528 SEM \u884c\u92b7\uff0c\u5982\u679c\u53ea\u6709\u7d93\u71df SEO \uff0c\u767c\u9175\u671f\u5f80\u5f80\u9700\u8981 1-3 \u500b\u6708\uff0c\u6975\u6709\u53ef\u80fd\u7b49\u4f60\u7684\u7db2\u7ad9\u5230\u9996\u9801\u5f8c\u5df2\u7d93\u904e\u4e86\u6a94\u671f\uff0c\u82e5\u662f\u9047\u5230\u5927\u7bc0\u65e5\u4f8b\u5982\uff1a\u6bcd\u89aa\u7bc0\u3001\u60c5\u4eba\u7bc0\u3001\u8056\u8a95\u7bc0\u7b49\u66f4\u662f\u7af6\u722d\u6fc0\u70c8\uff0c\u8981\u5728\u9996\u9801\u524d\u5169\u9801\u66f4\u662f\u96e3\u4e0a\u52a0\u96e3\u3002<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-1cbb471 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1cbb471\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-inner-column elementor-element elementor-element-cf91fbd\" data-id=\"cf91fbd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e196a86 elementor-widget elementor-widget-image\" data-id=\"e196a86\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"408\" src=\"https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic05.jpg\" class=\"attachment-large size-large wp-image-28206\" alt=\"SEM\u8ab2\u7a0b, Google SEM, MindHub Academy -pic11\" srcset=\"https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic05.jpg 620w, https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic05-300x197.jpg 300w, https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic05-600x395.jpg 600w\" sizes=\"(max-width: 620px) 100vw, 620px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-6725589\" data-id=\"6725589\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b81cd47 elementor-widget elementor-widget-heading\" data-id=\"b81cd47\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><b>SEM\u8ab2\u7a0b \u2027 <br>\u505a\u597dSEM\u6709\u4f55\u65b9\u6cd5<\/b><\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65cbd57 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"65cbd57\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c97efa2 elementor-widget elementor-widget-text-editor\" data-id=\"c97efa2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>\u4e86\u89e3\u7528\u6236\u610f\u5716\u662fSEM\u767c\u5c55\u7684\u6700\u5927\u76ee\u7684\u3002<\/p><p>\u6210\u529f\u7684SEM\u7b56\u7565\u4e5f\u8981\u4ee5\u6709\u6548\u7684\u95dc\u9375\u5b57\u5206\u6790\u53ca\u5ee3\u544a\u6587\u6848\u70ba\u6839\u672c\uff0c\u56e0\u6b64\u5ee3\u544a\u5167\u5bb9\u662f\u5426\u7cbe\u6e96\u4e5f\u6703\u5927\u5927\u5f71\u97ff\u6210\u672c\u53ca\u6548\u679c\u3002\u5c0d\u65bc\u6709\u610f\u8cfc\u8cb7\u67d0\u7a2e\u7522\u54c1\u53ca\u670d\u52d9\u7684\u7528\u6236\u4f86\u8aaa\uff0c\u4ed6\u5011\u641c\u5c0b\u7684\u76ee\u7684\u5c31\u662f\u627e\u51fa\u5408\u9069\u7684\u7522\u54c1\u53ca\u670d\u52d9\uff0c\u6709\u4e9b\u66f4\u5e0c\u671b\u7acb\u5373\u8cfc\u8cb7\u3002<\/p><p>\u5728\u95dc\u9375\u5b57\u53ca\u5ee3\u544a\u6587\u6848\u505a\u5f97\u597d\u7684\u57fa\u790e\u4e0a\uff0c\u5982\u679c\u4f60\u7684\u7522\u54c1\u53ca\u670d\u52d9\u9069\u5408\u4ed6\u5011\uff0c\u90a3\u4ed6\u5011\u4fbf\u5f88\u5927\u6a5f\u6703\u76f4\u63a5\u9ede\u64ca\u5ee3\u544a\uff0c\u9032\u5165\u7db2\u9801\u4e86\u89e3\u6216\u8cfc\u8cb7\u3002<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-e314489 elementor-section-content-middle elementor-reverse-tablet elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e314489\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-32b0e43\" data-id=\"32b0e43\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bd2df6d elementor-widget elementor-widget-heading\" data-id=\"bd2df6d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><b>SEM\u8ab2\u7a0b \u2027 Google Ads\u95dc\u9375\u5b57\u898f\u5283\u5de5\u5177<\/b><\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dfc058a elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"dfc058a\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e638a50 elementor-widget elementor-widget-text-editor\" data-id=\"e638a50\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tGoogle\u5167\u5efa\u65bcGoogle Ads\u7684\u95dc\u9375\u5b57\u898f\u5283\u5de5\u5177\uff0c\u53ea\u8981\u60a8\u6709Google Ads\u5e33\u865f\u5c31\u53ef\u4ee5\u514d\u8cbb\u4f7f\u7528\u3002Google\u95dc\u9375\u5b57\u898f\u5283\u5de5\u5177\u6703\u6839\u64da\u60a8\u8f38\u5165\u7684\u95dc\u9375\u5b57\u63d0\u51fa\u4f01\u5283\u66f8\uff0c\u5e6b\u52a9\u60a8\u898f\u5283\u6295\u653e\u5ee3\u544a\u6642\u7684\u95dc\u9375\u5b57\u7d44\u5408\u3002\n\n\u6bd4\u8f03\u53ef\u60dc\u7684\u662f\uff0cGoogle Ads\u95dc\u9375\u5b57\u898f\u5283\u5de5\u5177\u96d6\u7136\u53ef\u4ee5\u514d\u8cbb\u4f7f\u7528\uff0c\u4f46\u5982\u679c\u60a8\u4e26\u672a\u6295\u653e\u5ee3\u544a\uff0c\u90a3\u9ebc\u95dc\u9375\u5b57\u898f\u5283\u5de5\u5177\u63d0\u4f9b\u7d66\u60a8\u7684\u53ea\u6703\u662f\u641c\u5c0b\u5340\u9593\uff0c\u800c\u4e0d\u662f\u8a73\u7d30\u7684\u641c\u5c0b\u91cf\u3002\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-inner-column elementor-element elementor-element-8eab596\" data-id=\"8eab596\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4918e24 elementor-widget elementor-widget-image\" data-id=\"4918e24\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"408\" src=\"https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic01.jpg\" class=\"attachment-large size-large wp-image-28201\" alt=\"SEM\u8ab2\u7a0b, Google SEM, MindHub Academy -pic12\" srcset=\"https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic01.jpg 620w, https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic01-300x197.jpg 300w, https:\/\/mindhubhk.org\/wp-content\/uploads\/2022\/12\/SEM\u8ab2\u7a0b-Google-SEM-MindHub-Academy-pic01-600x395.jpg 600w\" sizes=\"(max-width: 620px) 100vw, 620px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-160e383 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"160e383\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-90859b8\" data-id=\"90859b8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-df39aab elementor-widget elementor-widget-heading\" data-id=\"df39aab\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b><u> \u3010 SEM\u8ab2\u7a0b \u3011 | Google SEM |\u300cMindHub Academy\u300d<\/u><\/b><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-033a338 elementor-section-full_width elementor-section-content-middle elementor-section-height-default elementor-section-height-default\" data-id=\"033a338\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-9a0a2d0\" data-id=\"9a0a2d0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3ae9c34 elementor-widget elementor-widget-heading\" data-id=\"3ae9c34\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><b>SEM\u8ab2\u7a0b | Google SEM\u2014 FAQ<\/b><\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a9dcc81 elementor-widget elementor-widget-accordion\" data-id=\"a9dcc81\" data-element_type=\"widget\" data-widget_type=\"accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.9.0 - 06-12-2022 *\/\n.elementor-accordion{text-align:left}.elementor-accordion .elementor-accordion-item{border:1px solid #d4d4d4}.elementor-accordion .elementor-accordion-item+.elementor-accordion-item{border-top:none}.elementor-accordion .elementor-tab-title{margin:0;padding:15px 20px;font-weight:700;line-height:1;cursor:pointer;outline:none}.elementor-accordion .elementor-tab-title .elementor-accordion-icon{display:inline-block;width:1.5em}.elementor-accordion .elementor-tab-title .elementor-accordion-icon svg{width:1em;height:1em}.elementor-accordion .elementor-tab-title .elementor-accordion-icon.elementor-accordion-icon-right{float:right;text-align:right}.elementor-accordion .elementor-tab-title .elementor-accordion-icon.elementor-accordion-icon-left{float:left;text-align:left}.elementor-accordion .elementor-tab-title .elementor-accordion-icon .elementor-accordion-icon-closed{display:block}.elementor-accordion .elementor-tab-title .elementor-accordion-icon .elementor-accordion-icon-opened,.elementor-accordion .elementor-tab-title.elementor-active .elementor-accordion-icon-closed{display:none}.elementor-accordion .elementor-tab-title.elementor-active .elementor-accordion-icon-opened{display:block}.elementor-accordion .elementor-tab-content{display:none;padding:15px 20px;border-top:1px solid #d4d4d4}@media (max-width:767px){.elementor-accordion .elementor-tab-title{padding:12px 15px}.elementor-accordion .elementor-tab-title .elementor-accordion-icon{width:1.2em}.elementor-accordion .elementor-tab-content{padding:7px 15px}}.e-con-inner>.elementor-widget-accordion,.e-con>.elementor-widget-accordion{width:var(--container-widget-width);--flex-grow:var(--container-widget-flex-grow)}<\/style>\t\t<div class=\"elementor-accordion\" role=\"tablist\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1781\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"tab\" aria-controls=\"elementor-tab-content-1781\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-angle-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-angle-down\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" href=\"\">SEM\u8ab2\u7a0b \u30fbSEM\u662f\u4ec0\u9ebc\uff1f<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-1781\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"tabpanel\" aria-labelledby=\"elementor-tab-title-1781\"><p>SEM \u4e2d\u6587\u53c8\u7a31\u300c\u641c\u5c0b\u5f15\u64ce\u884c\u92b7\uff08Search Engine Marketing\uff09\u300d\uff0c\u662f\u6307\u900f\u904e\u589e\u52a0\u641c\u5c0b\u5f15\u64ce\u7d50\u679c\u9801\uff08Search Engine Result Pages\uff0cSERP\uff09\u80fd\u898b\u5ea6\u7684\u65b9\u5f0f\uff0c\u6216\u662f\u900f\u904e\u641c\u5c0b\u5f15\u64ce\u7684\u5167\u5bb9\u806f\u64ad\u7db2\u4f86\u63d0\u9ad8\u7db2\u7ad9\u66dd\u5149\u5ea6\u7684\u6240\u6709\u7db2\u8def\u884c\u92b7\u6a21\u5f0f\uff0c\u7c21\u55ae\u800c\u8a00\u5c31\u662f\u6240\u6709\u7684\u7db2\u8def\u884c\u92b7\u90fd\u53ef\u4ee5\u88ab\u7a31\u4e4b\u70ba SEM\u3002 SEM \u7684\u6982\u5ff5\u6700\u65e9\u7531 Google \u641c\u5c0b\u767c\u8a00\u4eba Danny Sullivan (2001)\u6240\u63d0\u51fa\uff0c\u6db5\u84cb SEO\uff08\u641c\u5c0b\u5f15\u64ce\u512a\u5316\uff09+ PPC\uff08\u95dc\u9375\u5b57\u9ede\u64ca\u5ee3\u544a\/Pay Per Click\uff09\uff0c\u96a8\u8457\u6642\u9593\u63a8\u79fb\uff0cSEM \u9010\u6f38\u6210\u70ba\u73fe\u4eca PPC \u7684\u4ee3\u540d\u8a5e\uff0c\u53f0\u7063\u5e38\u898b\u7684\u64cd\u4f5c\u65b9\u5f0f\u5c31\u662f\u900f\u904e\u300cGoogle ads\u300d\u4f86\u8cfc\u8cb7\u641c\u5c0b\u7d50\u679c\u9801\u9762\u4e0a\u7684\u5ee3\u544a\uff0c\u8b93\u7db2\u7ad9\u66dd\u5149\u5728\u9996\u9801\u7684\u65b9\u5f0f\u4e4b\u4e00\uff0c\u4e5f\u88ab\u8a8d\u70ba\u8207 SEO \u662f\u4e0d\u540c\u7684\u884c\u92b7\u65b9\u5f0f\u3002<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1782\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"tab\" aria-controls=\"elementor-tab-content-1782\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-angle-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-angle-down\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" href=\"\">SEM\u8ab2\u7a0b\u30fbSEM \u64cd\u4f5c\u6b65\u9a5f\u662f\u600e\u6a23\uff1f<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-1782\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"tabpanel\" aria-labelledby=\"elementor-tab-title-1782\"><p>\u78ba\u8a8d\u5ee3\u544a\u76ee\u6a19\u53ca\u9810\u7b97\uff1a\u57f7\u884c\u4efb\u4f55\u884c\u92b7\u6d3b\u52d5\u524d\u90fd\u9700\u8981\u5148\u78ba\u8a8d\u54c1\u724c\u7684\u884c\u92b7\u76ee\u6a19\uff0c\u5e0c\u671b\u70ba\u54c1\u724c\u5e36\u4f86\u66dd\u5149\u3001\u6d41\u91cf\u3001\u8f49\u63db\u7b49\uff0c\u9084\u6709\u6700\u91cd\u8981\u7684\u9810\u7b97\u7bc4\u570d\uff0c\u624d\u53ef\u4ee5\u70ba\u6574\u500b SEM \u884c\u92b7\u5236\u5b9a\u5b8c\u6574\u7684\u6295\u653e\u898f\u5283\uff0c\u66f4\u4e0d\u6703\u6709\u8d85\u51fa\u9810\u7b97\u7684\u72c0\u6cc1\uff0c\u4e92\u76f8\u4f9d\u7167\u76ee\u6a19\u8abf\u6574\u6295\u653e\u91d1\u984d\u3002<\/p><p>\u95dc\u9375\u5b57\u7814\u7a76\uff0c\u4e26\u505a\u597d\u7af6\u696d\u5206\u6790\uff1a\u95dc\u9375\u5b57\u5c0d\u65bc SEM \u884c\u92b7\u80fd\u5426\u6210\u529f\u662f\u5176\u4e2d\u81f4\u52dd\u95dc\u9375\uff0c\u56e0\u6b64\u9032\u884c\u95dc\u9375\u5b57\u7814\u7a76\u662f\u4e0d\u53ef\u7f3a\u5c11\u7684\u6b65\u9a5f\uff0c\u6211\u5011\u53ef\u5229\u7528 Google Ads \u95dc\u9375\u5b57\u898f\u5283\u5de5\u5177\u4f86\u505a\u521d\u6b65\u898f\u5283\u4e5f\u53ef\u4f7f\u7528\u5176\u4ed6\u95dc\u9375\u5b57\u898f\u5283\u5de5\u5177\u4f86\u8f14\u52a9\u898f\u5283\uff0c\u4e5f\u53ef\u4ee5\u4f7f\u7528 Ranking \u4e00\u7ad9\u5f0f SEO \u5de5\u5177\u7d66\u4f60\u6700\u5728\u5730\u5316\u7684\u95dc\u9375\u5b57\u7b56\u7565\uff01\u540c\u6642\u4e5f\u8981\u7814\u7a76\u7af6\u696d\u95dc\u9375\u5b57\u4f48\u5c40\uff0c\u89c0\u5bdf\u7af6\u696d\u6240\u4e0b\u7684\u95dc\u9375\u5b57\u5ee3\u544a\u6709\u54ea\u4e9b\u53ca\u5982\u4f55\u88fd\u4f5c\u6587\u6848\u8a2d\u8a08\u7b49\uff0c\u624d\u4e0d\u6703\u932f\u5931\u6436\u4f54\u9996\u9801\u7248\u9762\u6a5f\u6703\uff0c\u9032\u800c\u6d41\u5931\u5546\u6a5f\u3002<\/p><p>\u00a0<\/p><p>\u4e86\u89e3\u4f60\u7684\u6d88\u8cbb\u8005\u5236\u5b9a\u5c0d\u7684\u5ee3\u544a\u53d7\u773e\uff1a\u78ba\u8a8d SEM \u76ee\u6a19\u4e26\u5236\u5b9a\u5b8c\u95dc\u9375\u5b57\u898f\u5283\uff0c\u6b64\u6642\u6700\u91cd\u8981\u7684\u5c31\u662f\u6211\u5011\u6240\u4e3b\u6253\u7684\u76ee\u6a19\u5c0d\u8c61\uff0c\u9664\u4e86\u5ee3\u544a\u5f8c\u53f0\u53ef\u770b\u5230\u4e00\u4e9b\u76f8\u95dc\u6578\u64da\uff0c\u82e5\u7db2\u7ad9\u6709\u4e32\u9023 GA\uff08Google Analytics\uff09\u5f8c\u53f0\u4e5f\u53ef\u89c0\u770b\u4f7f\u7528\u8005\u8f2a\u5ed3\uff0c\u4f8b\u5982\u5ba2\u5c64\u3001\u8208\u8da3\u7b49\u9019\u4e9b\u90fd\u53ef\u4ee5\u7576\u4f5c\u6211\u5011\u6295\u653e\u53c3\u8003\uff0c\u4e5f\u5e6b\u52a9\u6211\u5011\u66f4\u4e86\u89e3\u6f5b\u5728\u5ba2\u7fa4\u3002<\/p><p>\u00a0<\/p><p>\u8490\u96c6\u8cc7\u6599\u64b0\u5beb\u6587\u6848\uff1a\u4f9d\u64da\u54c1\u724c\u5b9a\u4f4d\u53ca SEM \u76ee\u6a19\u5beb\u51fa\u5438\u5f15\u4eba\u7684\u6587\u6848\uff0cGoogle \u5ee3\u544a\u4e5f\u898f\u5b9a\u9700\u8981\u9054\u5230\u4e00\u5b9a\u54c1\u8cea\u624d\u80fd\u7372\u5f97\u63a8\u64ad\uff0c\u5305\u542b\u95dc\u9375\u5b57\u7f6e\u5165\u3001\u5b57\u6578\u638c\u63a7\uff0c\u8457\u9678\u9801\u9762\u662f\u5426\u6703\u8b93\u6d88\u8cbb\u8005\u505c\u7559\u7b49\uff0c\u6700\u5f8c\u9084\u8981\u6709\u660e\u78ba CTA ( Call-to-Action ) \u884c\u52d5\u547c\u7c72\uff0c\u624d\u80fd\u4fc3\u9032\u8f49\u55ae\u3002<\/p><p>\u00a0<\/p><p>\u5ee3\u544a\u6295\u653e\u5f8c\u8ffd\u8e64\u6210\u6548\uff1a\u57f7\u884c\u4efb\u4f55\u5c08\u6848\u90fd\u9700\u8ffd\u8e64\u6210\u6548\uff0cSEM \u66f4\u662f\u4e0d\u4f8b\u5916\uff0c\u5982\u679c\u662f Google \u5ee3\u544a\u9700\u6ce8\u610f\u5ee3\u544a\u7af6\u50f9\u7684\u5b9a\u50f9\u4ee5\u53ca\u9ede\u64ca\u72c0\u6cc1\u4ee5\u4fbf\u5373\u6642\u66f4\u63db\u7d20\u6750\uff0c\u5224\u65b7\u54ea\u7a2e\u6a19\u984c\u3001\u6587\u6848\u66f4\u5438\u5f15\u6d88\u8cbb\u8005\u9ede\u64ca\u700f\u89bd\uff0c\u70ba\u5ee3\u544a\u722d\u53d6\u66f4\u597d\u6392\u540d\u964d\u4f4e\u9ede\u64ca\u6210\u672c\uff0c\u5c07\u516c\u53f8\u9810\u7b97\u505a\u6700\u6709\u6548\u7684\u5229\u7528\u3002<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1783\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"tab\" aria-controls=\"elementor-tab-content-1783\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-angle-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-angle-down\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" href=\"\">SEM\u8ab2\u7a0b\u30fb SEM\u548cSEO\u6709\u4ec0\u9ebc\u5dee\u5225\uff1f<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-1783\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"tabpanel\" aria-labelledby=\"elementor-tab-title-1783\"><p>\u8981\u6210\u5c31\u4e00\u500b\u597d\u7684\u7522\u54c1\uff0cUI\u548cUX\u662f\u4e0d\u53ef\u5206\u5272\u7684\uff0cUI\u5373\u662f\u4f7f\u7528\u8005\u4ecb\u9762\uff08user interface\uff09, UX\u5c31\u662f\u4f7f\u7528\u8005\u9ad4\u9a57\uff08user experience\uff09\u3002UI\u8a2d\u8a08\u5e2b\u8981\u8a2d\u8a08\u4f7f\u7528\u8005\u6240\u7528\u7684\u4ecb\u9762\uff0c\u4f8b\u5982\u4ecb\u9762\u7684\u5716\u7247\u3001\u6587\u5b57\u5927\u5c0f\u3001\u984f\u8272\u914d\u642d\uff1b\u800cUX\u8a2d\u8a08\u5e2b\u5c31\u8981\u898f\u5283\u6574\u500b\u4f7f\u7528\u6d41\u7a0b\uff0c\u4f8b\u5982\u7db2\u9801\u5167\u5bb9\u7684\u6b21\u5e8f\u3001\u6309\u9215\u7684\u4f4d\u7f6e\u3002\u5165\u76f8\u4fe1\u5927\u5bb6\u4e5f\u6709\u5f88\u591a\u7db2\u8cfc\u7684\u7d93\u9a57\uff0c\u6709\u6c92\u6709\u4e00\u500b\u7db2\u7ad9\u6216\u624b\u6a5f\u61c9\u7528\u7a0b\u5f0f\u6703\u8b93\u4f60\u6709\u4ee5\u4e0b\u7684\u611f\u89ba\uff1f\u7528\u8272\u5f88\u96e3\u770b\u3001\u5b57\u9ad4\u592a\u5c0f\u3001\u4ecb\u9762\u53ea\u80fd\u76f4\u5012\u4e0d\u53ef\u6a6b\u5012\u22ef\u22ef\u751a\u81f3\u9023\u767b\u8a18\u505a\u6703\u54e1\u7684\u6309\u9215\u4e5f\u627e\u4e0d\u5230\uff1f\u7576\u4f60\u89ba\u5f97\u9019\u500b\u7522\u54c1\u4e26\u4e0duser-friendly\uff0c\u5df2\u4ee3\u8868\u5b83\u7684UI\/UX\u505a\u5f97\u4e0d\u597d\u3002\u4e00\u500b\u6210\u529f\u7684UI\/UX\u8a2d\u8a08\u5e2b\uff0c\u6703\u4ee4\u4eba\u6a02\u65bc\u548c\u60f3\u7e7c\u7e8c\u4f7f\u7528\u4f60\u7684\u7522\u54c1\u3002\u300d<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1784\" class=\"elementor-tab-title\" data-tab=\"4\" role=\"tab\" aria-controls=\"elementor-tab-content-1784\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-angle-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-angle-down\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" href=\"\">SEM\u8ab2\u7a0b\u30fbSEM\u9700\u8981\u6536\u8cbb\u55ce\uff1f<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-1784\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"4\" role=\"tabpanel\" aria-labelledby=\"elementor-tab-title-1784\"><p>\u773e\u591aSEM\u65b9\u6cd5\u7576\u4e2d\uff0cGoogle\u5ee3\u544a\u6700\u591a\u4eba\u7528\u3002\u5c31\u4ee5Google SEM\uff08Google Ads\uff09\u70ba\u4f8b\uff0c\u89e3\u91cb\u4e00\u4e0bSEM\u6536\u8cbb\u5427\uff01 \u4e0d\u5c11Google Ads\u6559\u5b78\u4e5f\u6703\u63d0\u5230\u4ee5\u4e0b\u9019\u5e7e\u9805\u91cd\u8981\u7684\u8cc7\u6599\uff1a\u5ee3\u544a\u9810\u7b97\u3001\u95dc\u9375\u5b57\u7af6\u722d\u5ea6\u53ca\u5ee3\u544a\u6587\u6848\u5167\u5bb9\uff0c\u56e0\u70ba\u5b83\u5011\u6c7a\u5b9a\u4e86\u4f60\u4ed8\u7d66Google\u7684\u50f9\u9322\u3002\u503c\u5f97\u4e00\u63d0\u7684\u662f\uff0c\u4f60\u53ef\u4ee5\u70ba\u5404\u500b\u5ee3\u544a\u8a2d\u5b9a\u9810\u7b97\uff0c\u4e5f\u53ef\u4ee5\u8a2d\u7f6e\u5e73\u5747\u6bcf\u65e5\u9810\u7b97\u3002\u56e0\u6b21\uff0cGoogle Ads\u5ee3\u544a\u8cbb\u7684\u6578\u984d\u5b8c\u5168\u7531\u60a8\u81ea\u5df1\u6c7a\u5b9a\u3002 Google 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